The Questionnaire

I next carried out a Questionnaire on different people representing my target audience, gaining feedback on what they would expect to see in a horror film trailer. Below is what my questionnaire looked like:

This is a questionnaire to find out what you would like to see in film trailers. Below are a group of 15 multiple choices and open questions, for each multiple choice question it will state how many options you can select from what is provided. Please answer honestly.

1.)    What gender are you? Please tick where appropriate

Male

Female

2.)    What age bracket do you fit into? Please circle where appropriate

18-24

25-29

30-35

3.)    What is your favourite type of film? Please circle only one choice

    Action

    Horror

    Romance

    Comedy

    Other     If other please state........................................................................

4.)    How many times do you watch film trailers? Please cicle only one choice

Once a week

Twice a week

Three times a week

 Four times a week

Never

Other    If other please state....................................................................

5.)    How often do you go to the Cinema? Please circle only one choice

Once a week

Twice a week

Once a month

Three times a month

Never

Other   If other please state....................................................................

6.)    Which of the following horror films do you prefer? You may circle more than one


        Supernatural
        Slasher
        Psychological 
        Thriller
        Other   If other please state.................................................................

7.)    What is your favourite horror film? You may circle more than one

Prom Night

The Texas Chain Saw Massacre

The Sixth Sense 

Halloween

Scream

Saw

A Nightmare on Elm Street

Orphan

Other   If other please state..................................................................

8.)    In your own opinion, please state what features make a horror film, enjoyable for you?

..............................................................................................

……………………………………………………………..

……………………………………………………………..

11.)                        Please name one film that you have seen and persuaded other people to see because you thought the film was really good and effective?

…………………………………………………………………………………………

12.)                        Have you ever gone to see a film(s) because the film trailer was really eye catching? If yes what was the name of the film(s)

……………………………………………………………………………

13.)                        Thinking back to film trailers that you were not impressed with, what makes a film trailer less effective for you?

…………………………………………………………………………………………………             You may circle more than one

Sound

Lighting 
The Location

The speed of fast cuts to the next scene

The different types of camera shots and angles (low angle, high angle, medium shot, long)     

Other     If other please state………………………………………………..

15.)                        Do you talk to friends and family about film trailers you have seen? Please circle only one choice.

               Yes

               No

               Sometimes

        Thank you for taking your time to complete this questionnaire, it is most appreciated.